Andrew Vincent

Andrew is a specialist media practitioner with 18 years' experience in consumer and trade press, PR, marketing communications and online content.

After 10 years as a magazine journalist in consumer technology, Andrew moved into high-tech PR, managing programmes for clients including Philips, Samsung, B&W Loudspeakers, Global Interactive Gaming and Argogroup. During this time he evangelised the introduction of many new technology products including recordable DVD, Bluetooth short-range wireless connectivity, interactive betting and Wireless Access Protocol (WAP) middleware.

Between 2002 and 2006 Andrew operated his own freelance communications consultancy, delivering tactical marcoms, online content and media relations. He was the launch editor of a global web-based health awareness platform sponsored by Eli Lilly & Co., participated in the 2005 redevelopment of Robbie Williams's online presence, and provided media relations support to the European Imaging & Sound Association (EISA). His work in the charitable sector included annual reports for The Attlee Foundation and similar organisations.

Andrew specialises in the transformation of sophisticated client attributes and product benefits into comprehensible media messages tailored precisely for all audiences. Additional sector experience encompasses IT, sports goods, online retail, education, recruitment and financial services.
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